Auro CRM Drives Revenue Worth USD 1 Billion for a Well-Established Wholesale Distributor in Los Angeles
About
The client is a leader in import, wholesale, distribution, and export within the general merchandise industry. They are active both online and offline. Located in Downtown Los Angeles, their 25,000 sq. ft. showroom sells over 10,000 items spanning 50 categories and subcategories. In addition, they own a 680,000 sq. ft. the warehouse that ships hundreds of orders daily, from boxes to pallets and full containers. Their online marketplace also lists around 24,000 businesses that encompass different retail segments. In spite of a good business presence, they wanted to enhance the efficiency of their sales team through a powerful CRM solution. Thus, they opted for Brainvire’s AI-driven CRM engine i.e. Auro CRM.
Project Highlights
Brainvire’s CRM integration with the client’s existing SAGE ERP system is a blessing for all sales professionals. After years of struggling with manual workflows and abandoned carts, they are now witnessing an explosion of new sales opportunities. They are leveraging customer 360-view through Auro CRM’s customized dashboards and closing deals faster. Managers are using real-time data visibility to plan marketing campaigns and get the best ROI.
The Challenges
- ERP IntegrationAuro CRM had to be integrated with SAGE ERP as per the client’s requirements.
- Infographic DashletsThe sales reps should get better visibility of business data.
- E-commerce IntegrationThe entire CRM platform had to be connected to the client’s existing e-commerce website.
- Data MigrationAll of the existing data had to be migrated to the new system.
Tech Stack
AuroCRM
JavaScript
MySQL
PHP
Result
Seamless Management of USD 1 Billion Worth of Business
The CRM platform helps the client manage their global business in a hassle-free manner.24% Growth in Business
Sales have improved tremendously and the client’s growth trajectory is at an all-time high.30% Boost in Business Efficienc
The sales workflow has been completely automated and employees can focus on crucial tasks. This has boosted the overall efficiency of the business.Used Daily by Over 20 Professionals
The solution provides secure access to a team of 20 people and can be scaled to accommodate more users in the future
