About Project
The brand epitomizes uncompromising quality, offering a curated selection of modern, trendy footwear designs crafted from premium materials. It is driven by a deep appreciation for the artistry of shoemaking, and this dedication to excellence has earned it a reputation for delivering footwear that exudes sophistication and elegance.
International Lifestyle Brand
BusinessAsia-Pacific
Location
Business Goal
We aimed to streamline operations, boost scalability, and support international expansion by migrating from Shopify Plus to Adobe Commerce for the brand. We integrated Odoo ERP for inventory management, customer engagement, and automation.
Project Highlights
- Adobe Commerce Platform Development
- Odoo ERP Development
- POS System Development
- Shopify Plus to Adobe Commerce
- AI-driven FAQ module
UI/UX Enhancement
Key Challenges
Shopify-Plus Migration
Migrating five separate Shopify Plus websites to a unified Adobe Commerce backend posed a challenge.
AI-Driven FAQ
An AI-driven FAQ module that could generate relevant product-specific FAQs posed a developmental issue.
Complex Promotion Engine
We faced the challenge of managing a promotion engine with 25+ rules to ensure efficiency.
Description Generation
Generating consistent, high-quality product descriptions for an extensive inventory was time-consuming.
Our Solutions
Streamlined Shopify to Adobe Commerce Migration
We migrated five Shopify Plus websites into a single Adobe Commerce backend, ensuring centralized inventory management, data consistency, and a more scalable platform. The transition was carried out with minimal disruption to the ongoing operations, and the newly unified backend significantly streamlined business processes.
Seamless AI-Powered FAQ Module Development
We developed an AI-powered FAQ module that generates product-specific FAQs based on customer behavior and interactions. This module reduces the manual effort in creating FAQs and improves user engagement by providing accurate, relevant information in real-time.
Customized Promotion Engine for Regions
We implemented a dynamic promotion engine that allowed the creation of region-specific promotions, loyalty-based offers, and partnership promo codes. This solution enabled greater flexibility and increased customer engagement by offering targeted promotions.
Enabled AI-Driven Product Descriptions
We integrated AI tools into the Adobe Commerce platform to automatically generate product descriptions based on uploaded product images. The solution provided consistent, SEO-optimized descriptions across the product catalog and supported multilingual capabilities.
Our Approach
We adopted a fluid and agile approach to ensure a seamless transition from one platform to another.
Agility
Architecture
Personalization
Design
Technology Stack
Front and Back-end tech
Adobe Commerce
Odoo
Server
Adobe Commerce
Odoo
Database
Adobe Commerce
Odoo
Cloud/AWS solution
Adobe Commerce
Odoo
Project management tools
Adobe Commerce
Odoo
Payment Gateway
Adobe Commerce
Odoo
Emerging technology
Adobe Commerce
Odoo
Analytics and Monitoring Tools
Adobe Commerce
Odoo
Key Results
Increased Efficiency
The migration from Shopify Plus to Adobe Commerce improved the management efficiency by 60%.Enhanced Flexibility
We increased promotional flexibility by 40%, allowing them to offer highly targeted promotions.Product Descriptions
With AI, the brand saw a 25-40% reduction in manual tasks and significantly improved consistency.Improved User Engagement
The AI-powered FAQ module improved user engagement by 15% by improving customer experience.
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