AEM Solution for Electric Delivery Company
Revamped the Electric Delivery Company’s AEM Website to Enhance User Experience and Driving Engagement
About Project
Since its inception in 1912, Oncor, Texas’ largest energy delivery company, has been a steadfast ally to Lone Star State residents. Focusing on innovation in the 21st century, the brand continuously prioritizes its customers’ well-being. Advocating for reliable energy and outstanding service, Oncor collaborates closely with the Public Utility Commission of Texas and the Electric Reliability Council of Texas to ensure a robust energy infrastructure that meets current and future needs.
Energy Delivery Company
BusinessNorth America
Location
Business Goal
The Electric Delivery Company wanted to redevelop the AEM-based brand website. We aimed to elevate its visual appeal while creating a modern user interface. By enhancing the user experience, we sought to reduce bounce rates and ensure effortless navigation. They also wanted to focus on designing a robust architecture that simplified integrations for future enhancements, ultimately fostering stronger customer engagement with a sleek and efficient platform.
Project Highlights
- Content Management Optimization
- Advanced Analytics Implementation
- AEM Implementation Services
- SEO Capabilities Enhancement
- Marketing Automation Integration
- User Experience Refinement
Enhanced Features
Key Challenges
AEM DAM Optimization
We struggled to organize assets, maintain metadata consistency, and ensure seamless accessibility in AEM DAM.
Scalable AEM Architecture
Our challenge was redefining AEM architecture for scalability, flexibility, and seamless third-party integration.
Seamless User Experience
We faced difficulties in enhancing user experience while ensuring smooth performance across multiple devices.
Modern UI Design
Our issue was designing a modern UI that strengthens brand identity and ensures seamless responsiveness.
Our Solutions
Streamlined Product Information Retrieval Process
Our solution involved implementing structured metadata frameworks, automated asset tagging, and version control within AEM DAM to optimize asset management. We leveraged AI-driven tools to ensure efficient organization, faster search capabilities, and streamlined workflows. Furthermore, we integrated collaborative features and defined governance policies, which enhanced accessibility and ensured that assets were optimized for marketing, branding, and operational efficiency. This comprehensive approach significantly improved the asset management processes, leading to better organization and retrieval of digital assets, ultimately supporting the organization’s overall objectives.
Optimized Category Structure Design Approach
We worked on a comprehensive redesign of the AEM architecture, incorporating modular components and a scalable infrastructure. We optimized workflows to ensure seamless integrations with third-party services, significantly enhancing performance and flexibility. This redesign enabled dynamic content delivery and personalized user experiences across various platforms. Our approach was future-ready, equipping the system to adapt to evolving needs and technologies. Ultimately, our solution established a robust foundation for enhanced digital experiences, empowering clients to engage their users effectively and efficiently in an ever-changing digital landscape.
Seamless Adobe-Odoo System Integration
We revamped the AEM website with a modern, responsive design that significantly improved user experience. It optimized performance and integrated seamless functionalities. Personalization enhancements were made, and content management was simplified to facilitate ease of use. Additionally, the solution ensured scalability to support future growth and foster digital innovation, allowing the organization to adapt swiftly to changing market demands and user expectations effectively.
Integrated Third-Party API for Product Display
We redesigned a modern, visually appealing UI aligned with the brand’s identity, significantly enhancing user interaction. The solution focused on responsive design, intuitive navigation, and consistency across various devices. By implementing these features, we ensured a seamless and engaging user experience. The redesign not only improved usability but also left a memorable impression of the brand on its users. Our approach prioritized the user journey, making it effortless for users to navigate and interact, ultimately fostering a stronger connection between the users and the brand.
Our Approach
We implemented these methods to create an Adobe Commerce platform for a premium pool products company, serving both residential and commercial markets, that offers an intuitive, efficient, and user-friendly experience.
Audited
Redesigned
Optimized
Implemented
Technology Stack
Front-end Technologies
Java
Back-end Technologies
Java
Project Management Tools
Java
Monitoring Tool
Java
Java
Key Results
Faster Asset Retrieval
We achieved 40% faster asset retrieval and reduced workflow bottlenecks by 30% for seamless operations.Reduced Development Time
Our optimized AEM architecture led to a 35% reduction in development time, enhancing project efficiency.Increased User Engagement
We saw a 25% increase in user engagement post-redesign, improving interaction and customer satisfaction.Enhanced Brand Recognition
Our modern UI redesign boosted brand recognition by 20%, strengthening identity and market presence.
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