Increasing Online Brand Awareness for a Well-Known American Home Decor Store
About
The client is a leading home decor online store based in the US. They specialize in creating readymade home decor and furnishing items for the living room, bedroom, dining hall, and office. They offer quality products at affordable rates while providing free shipping in the US. The client sought Brainvire’s expertise in online marketing to boost brand awareness and increase sales.
Project Highlights
Brainvire developed a curated ecommerce digital marketing strategy by optimizing the client’s visibility through multiple channels, and hiking sales.
The Challenges
- Enhancing online presenceImproving the client’s online visibility was challenging.
- Leveraging multiple online channelsBuilding multiple sales channels.
- Building brand awareness and credibilityHelping the client gain visibility and credibility through proper reach.
- Optimizing conversionThe client’s website conversions were low.
Tech Stack
Google Analytics
Google Ads
Google Search Console
Result
Solid online presence
With careful keyword analysis, SEO, and content marketing, our team improved the client’s digital presence across channels. With effective digital marketing strategies the team increased the number of new users up to 212%.5Multiple sales channels
We leveraged ecommerce marketplaces like Amazon, Walmart, Facebook Shop to increase the reach for the client’s products and introduced multiple sales channels to boost sales.Improved brand awareness
The digital marketing efforts and improved SERP results boosted brand awareness and credibility. The client site was visible for the right keywords and could target the correct audience.Spike in sales
As the client’s conversion rates increased, so did their sales. The client also earned organic traffic up to 264% . With more impressions, traffic, and clicks, the client was able to broaden their customer base and spike sales.
