Brainvire Merges With Said Differently, Announces Linda Boff as CEO to Lead The Next Phase Of Growth

Brainvire today announced its merger with award-winning creative, strategy, and customer experience company, Said Differently, to offer fully end-to-end service, from strategy through implementation. The company will be a truly global team that provides an equal focus on consulting, strategy, creative, and technology, offering companies scaled, next-generation solutions.

Linda Boff, who previously served as Chief Marketing Officer of GE, will become Said Differently’s next CEO as the company grows substantially following the merger. Boff will lead the company alongside Brainvire’s CEO, Chintan Shah and Said Differently cofounders Rachel Barek and Brian Skahan.

This new global team will enable Brainvire to best serve clients, with highly flexible and precision-curated project teams laser focused on each client’s specific goals. The team will draw on complementary strengths and expertise from both Said Differently and Brainvire to develop award-winning campaigns, products, and platforms for leading brands across the world. It also creates a global team of 5,000 professionals with a focus on creative, strategy, and customer experience with unbeatable precision and end-to-end digital transformation and implementation.

Together, Brainvire and Said Differently will offer our clients true end-to-end digital transformation. 

About Linda Boff

Heralded “one of the most innovative and forward-thinking marketers in the business,” Linda Boff is a Fortune 50 global brand builder who unlocks value at the intersection of creativity and results. As CMO for GE for the last decade, Boff most recently led the global marketing efforts as GE separated into three independent publicly traded companies. One of the highest-ranking executives in her field, Linda is a catalyst for marketing, digital, and media transformation across the industry. Linda’s numerous awards and recognition include the Forbes CMO Hall of Fame, Adweek’s “Grand Brand Genius” and “B2B Lifetime Achievement Award.”

About Said Differently

Named one of Adweek’s fastest-growing agencies of 2023, Said Differently serves clients with highly flexible, precision-built teams and empowers strategy, creative and technology talent to do their best work. Said Differently starts with each client’s specific needs and then builds a fit-for-purpose team with the right background and experience. The result is a client-agency relationship built on agility, flexibility, and speed. Said Differently’s recent major client wins include Campari Group and Nacelle. Now with Brainvire, this global team spans across 20 locations supported by a proprietary global talent network of more than 3,500 individuals. Said Differently has designed the industry’s “best of all worlds” model that tailors teams for each project, scaling to meet each client’s unique and evolving needs.

About Brainvire

Brainvire is a global digital transformation and engineering company  with offices in the US, Canada, United Arab Emirates, Singapore, and India. Brainvire provides software engineering solutions to a wide range of industries. Brainvire has strong partnership with Adobe, Odoo, BigCommerce, and others. This broad range of capabilities allows them to work seamlessly with clients to implement end-to-end digital transformation projects from foundational ERP systems, to personalized, omni-channel commerce experiences. 

The firm has also been honored with many accolades, including the Company of the Year, Top IT Services Firm, Top Mobile App Developers, Best eCommerce Development Company, Inc. 5000, The Dallas 100 Entrepreneur Award, Deloitte Fast 500, Silicon Valley Business Journal: Fastest Growing American Company, and Great Place to Work by various prestigious platforms.