An Indian Online Education Platform Receives Recognition Across Media On Launch

EduAuraa, an online application education platform aims to provide quality education to every child. Their aim is to make world-class education available at lower rates for children in any part of the country. This democratic approach is an evolved way of learning for kids. With mentors, video lessons, and e-books, you will get access to a complete education system right at your fingertips. The company has content for classes 6 to 10 and for 9 boards including 7 state boards. This Edtech Startup covers Mathematics, Physics, Chemistry, and Biology and has an In-app search feature that helps to find content with ease. This Edtech Startup is making education affordable at Rs 999 per year.

Brainvire’s expert developers and designers have assisted in building this application from scratch. Founder and CEO of EduAuraa, Ms. Akansha Chaturvedi, recently launched the app on various TV, media, and online subscription-based platforms. The app launch was one of the biggest events of this year and gained immense traction from digital audiences.

The startup has a partnership with popular OTT platforms ZEE5. With a yearly ZEE5 premium subscription of Rs. 999, you will get a free subscription to Eduauraa. As a premium digital learning platform, Eduauraa will give you free access to over 7000 video lessoNS, 3000+ e-books, and 209 mentors. The partnership took to celebrity advertising with movie star Ranveer Singh talking about the ZEE5 x EduAuraa partnership on the singing talent show Sa Re Ga Ma Pa Li’l Champs.

TimesNowNews featured EduAuraa in one of their episodes of Startup Central. The short episode talks about how EduAuraa is different from other e-learning platforms. Since the edtech sphere is booming in the current pandemic scenario, students have been forced to use technology and e-learning to keep up with their studies. However, providing quality education at affordable prices often becomes a barrier for those belonging to humble means. EduAuraa’s partnership with ZEE5 tries to overcome this barrier by providing educational content a5ta cheaper rate. Furthermore, the app provides classes both in Hindi and English to cater to all students.

“E-learning platforms in India remain expensive, ranging from Rs 15,000 to Rs 2 lacs a year. EduAuraa was founded with the aim to combine quality education with technology at the right price point, to reinstate education as a right and not a privilege, and to support the government’s vision to make India one of the most educated countries in the world”, said Mr. Chintan Shah, CEO of Brainvire Infotech.

The Economic Times compiled an article on the cost and accessibility of education in India explaining how EduAuraa is helpful. India has the world’s largest school-going population between the age bracket of 6 and 17, with over 310 million students. Over 55 percent of Indian students take tuitions, and on an average, 11-12 percent of a parent’s income goes on a single child’s education. The cost of education has risen from Rs 55,000 to Rs 1,25,000 over the past decade, witnessing an increase of over 150 percent. And despite spending a huge portion of their earnings, parents have no control over the quality of education.

EduAuraa also has certain features that make it user-friendly. The in-app feature allows searching for specific content with ease. The classes are provided according to the curriculum of both the national and state boards.

About Brainvire

Developing solutions with innovation, usability, and efficiency, Brainvire is one of the top IT consulting firms. With over 20 years of experience and more than 800 employee strength, it strives to create a difference in the society through technology. Having delivered over 1500 projects to its clientele spread globally, it has endured a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.

It has earned many accolades such as ‘Top IT Services Firm 2020’, ‘Top Mobile App Developers 2020’, and ‘Top E-commerce Developers 2020’ by Clutch.