Brainvire Collaborates with Retail Giant to Enhance eCommerce Platform and Launch Marketplace

Brainvire has recently partnered with a retail sector giant, a prominent enterprise, to transform its existing eCommerce platform. 

The brand is renowned for its rich heritage in the textile industry and its vital legacy spanning nearly five decades; it has entrusted Brainvire with the crucial task of upgrading its Magento platform.

The retail brand has been operating its online store on Magento's open-source platform. Still, to stay ahead in the rapidly evolving digital marketplace, the brand sought Brainvire's expertise for a significant upgrade. 

The project will involve migrating their existing platform from Magento 2.2.4 to the latest version, 2.4.7, thereby addressing cart restrictions, checkout challenges, and other performance bottlenecks. 

This upgrade aims to enhance the shopping experience, improve security, and introduce advanced marketing tools for better customer segmentation.

“We are thrilled to partner with the retail entity on this transformative journey," said Chintan Shah, CEO of Brainvire. “We focus on delivering a robust and scalable platform that meets the business's current needs and positions it for future growth. By upgrading their Magento platform and developing a multivendor marketplace, we are enabling them to provide a superior shopping experience to their customers while streamlining their operations.”

The partnership marks a significant milestone in the retail industry's digital transformation. The rapid Magento upgrade, executed in less than three weeks, underscores Brainvire's commitment to delivering high-quality solutions within tight deadlines. 

Brainvire continues to collaborate closely with the retailer’s team as the project progresses, to ensure the successful implementation of all planned features and integrations.

This initiative will redefine its online presence and solidify its position as a bridal silk saree and textile industry leader.