Custom-Built Marketplace to Unify Customers and Diamond Representatives
About
This North American enterprise has over 80 years of heritage in the diamond and Jewellery industry. They are the first preference for bridal jewelry and have a couple of stores in this region. The company wanted a digital solution for jewelry business and hence reached out to Brainvire for a modern solution.
Project Highlights
We have crafted a customized marketplace for the diamond brand to unify customers and diamond suppliers, distributors, sellers, retailers, and buyers. We developed a mobile app and marketplace to exhibit diamonds to a large array of customers. The marketplace allows suppliers to add their diamonds to the platform and put them for sale.
The Challenges
- Separate access:The marketplace is accessible to different representatives such as retailers, suppliers, and others. The company wanted to provide smooth access to each party.
- Standardized data format:Every user recorded data in a different format which made it difficult to trace data.
- Automated inventory:The Diamond firm failed to bridge the gap between offline and online stock inventory.
- Increased customer reach:Earlier, the client could reach only its restrictive loyal customer base.
Tech Stack
ionic
MongoDB
Angular
Google Maps API
NodeJS
Result
Customized user journey
This exceptional marketplace allowed the diamond fore-runner to provide tailored user journeys to a wide array of customers.Marketplace concept
With the entry of different sellers, the company can earn a commission for all the sales that they make. This marketplace concept brings additional income to the company.Suitable for all devices
Customers and diamond representatives can access this marketplace and mobile app from smartphones, mobile browsers, tablet browsers, and also desktop.Use local currency
The app and marketplace enable secure and easy online payments in user currency. The user no longer has to worry about conversion rates and eliminates currency confusion.
