About
The client owns a web-based application that caters to the need to learn and grow. A knowledge enhancing platform that mainly focuses on sharing information and helping expand wisdom. The exchange of ideas and information between professionals in the medical, engineering, commerce, et.c fields is a prominent feature on this platform. Besides this, the platform has a vast library of the latest news and updates pertaining to any topic.
Project Highlights
Digital marketing is the modern-age craft for an exquisite marketing approach to retarget and direct users to the website. Brainvire not only provides unique solutions to its clients but incorporates state of the art technology and methodology to them.
The Challenges
- Better arrangement of data and content:A well sorted website is appealing and allows better access to data and more effectively.
- Stronger SMO plan:Establishing a strong social media game will increase user flow. Social media houses a large number of the population constantly scouring to find useful content.
- Optimized Content Marketing:Using the right content in the right place is what defines better user relationships. Targeting content to the right audience will increase attention to the company
- Increase user traffic:Traffic on the website has a direct impact on sales and profits.
Tech Stack
Google Analytics
Google Webmaster
SpyFu
Google Search Console
SEO
Result
Better organized website
The website now presented a cleaner and crisper interface with easily accessible content.Social media for the better
The client’s social media profiles on Facebook, Instagram, and Twitter bought in a lot more crowd and increased visibility.Content management
Handling and maintaining informative and relevant content was much more effective and efficient.More users
An equilibrium of paid and free traffic resulted in many more user visits and eventually, more profits.