Health Supplement App
Optimized Purchasing Process for a Supplement Provider with a User-Friendly Mobile App
About Project
The healthcare brand has been a multi-generational, family-owned, and operated nutritional supplement company for over 90 years. It follows environmentally safe farming, manufacturing, and business practices. By partnering with Brainvire, it developed a user-friendly mobile eCommerce app to streamline the purchasing process for doctors, nutritionists, and other healthcare practitioners while simplifying content management.
Supplements Provider
BusinessNorth America
Location
Business Goal
We aimed to introduce convenience for the team in managing the supplement information with a user-friendly mobile app. The front end of the new app had a strategically crafted user interface with a secure payment gateway that made navigation and buying easy for its customers.
Project Highlights
- Mobile Application Development
- Integration with Middleware Apis
- Content Management
- Payment Integration
- Omnichannel Experience Implementation
Key Challenges
Integration Complications
Simplified Navigation And Search
We integrated the app with the client’s existing eCommerce and middleware APIs. This powerful combination allows for efficient data exchange. Product information, user details, and other critical data are retrieved and sent seamlessly, ensuring the app functions smoothly and efficiently. With constant and accurate data exchange, customers always receive real-time information.
Simplified Content Management
Smooth Content Management
The team implemented Firebase Remote Config, empowering admins to add, edit, and delete content directly within the app. This user-friendly platform simplified internal processes and ensured users had access to the most up-to-date product information, boosting overall user experience and driving visitor traffic.
Omnichannel Experience
Consistent Information Across Channel
The app leveraged an omnichannel approach, fostering a strong connection between the supplement provider’s website and the mobile application. We ensured seamless data flow, guaranteeing that product information like pricing, availability, and descriptions remained consistent across platforms. The consistency built trust for healthcare professionals navigating different channels.
Price Standardization
Faster Product Discovery
Brainvire prioritized user experience by designing an interactive and user-friendly interface. This intuitive interface allowed healthcare professionals to find the necessary supplements and navigate the app effortlessly. The positive user experience translated to increased traffic, engagement, and a boost in sales for the top supplement provider.
Our Approach
We developed a personalized, user-friendly app that prioritized customer experience, boosting purchases and revenue.
Analysis
Development
UI/UX
Integration
Technology Stack
Front-end Tech
Flutter
Database
Flutter
Third-party Tools
Flutter
Payment Gateway
Flutter
Key Results
Enabled Data Exchange
Implemented middleware integration to enable accurate data exchange between the app and middleware.Faster Content Updates
Enabled a simple UI so admins could quickly update all product information centrally and accurately.Provided Uniform Experience
The customers found a consistent experience across channels with consistent data and design.Increased Sales
An interactive and smooth user interface enhanced the user experience and increased traffic and sales.
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