Home Décor Brand Observes 83.7% Of Increase In Organic Traffic Within A Month
About
This well-known brand offers superior organic home furnishings encouraging customers to live a chemical-free, comfortable lifestyle. In addition, their 1976-established San Francisco factory offers handcrafted items inspired by nature. They want their clients to design and reside in a healthy, affordable home, community, and planet.
Project Highlights
Our team created an effective digital marketing strategy. Our analysts conducted a competition study to improve keyword targeting. This improved brand search results and rankings allowed more customers. As a result, our digital marketers have informed customers about chemical-free, inexpensive, and comfy home furnishings. This information boosted on-page SEO and audience engagement. Digital marketing helped the firm acquire customers' trust since they had better product information and could make rational judgments based on their lifestyle and comfort.
The Challenges
- Improved Website Ranking:The brand struggled to achieve an ideal ranking compared to its competitors.
- Better Brand Awareness:Customers failed to realize the USP of the brand and its product quality.
- Better Keyword Targeting:The previous website struggled to target the right keywords and optimize them.
- Increased Revenue:The brand wanted to transform their website to bring the highest revenue.
Tech Stack
Google Analytics
Google Adwords
Google Search Console
Google Tag manager
Result
Results Higher Ranking In Search Results
Due to the revised and relevant content, the website was now visible in search results to the potential audience.Increased Direct And Organic Traffic
Relevant content, brand awareness, and keyword targeting with competitive analysis boosted organic traffic by 83.7% and direct traffic by 22.7% within a short time.65.1% Audience Engagement
The brand earned better audience engagement in the last quarter due to the reformed digital marketing strategy.Increased Revenue by 20.7%
All website changes and the tailored digital marketing strategy boosted the brand’s revenue by 20.7%.
