Revolutionizing Customer Service For A Food Ordering App
About
Insomnia Cookies, established in 2003 by Seth Berkowitz while he was a University of Pennsylvania student, is a thriving late-night dessert delivery and retail venture. Originating from a dorm room, it sought to fulfill late-night sweet cravings through warm, delectable treats. Since its inception, it has evolved into a nationwide sensation boasting 200+ stores and a varied menu that includes popular options like the Red Velvet cookie and vegan choices. Insomnia Cookies has revolutionized late-night food service and remains a source of delight for night owls and cookie enthusiasts across the US.
Project Highlights
Brainvire's team of specialists successfully delivered a customer-friendly app and website solution for the client. The seamless platform offers users effortless registration, the ability to locate nearby stores, various delivery options, real-time order tracking, secure and convenient checkout processes, and integrated loyalty and gift card functionalities. This comprehensive digital solution not only enhances the user experience but also streamlines the entire customer journey, ensuring convenience and satisfaction for consumers.
The Challenges
- Customer’s Order History and Loyalty RewardsThe app and website earlier failed to offer rewards to the users.
- Dual Delivery OptionsNot many companies offer dual delivery options.
- Store Location And Live TrackingUsers would be clueless about when their order would arrive.
- Easy Registration And Seamless Checkout ProcessA lengthy checkout process failed to retain customers.
Tech Stack
Android
IOS
ionic
Angular
Google Map
PHP
Result
A chance to win rewards
Customers now have the facility to earn reward points and enjoy perks of them. These points can be utilized to place future orders.Improved checkout process
Customers no longer have to follow a lengthy and boring route for checkout and payment. Instead, they can quickly select their preferences and a single click will lead them to checkout and payment page. The developers have designed a secure payment in the app and website so that customers don’t have to worry about it while making online transactions. The new app and website also allow customers to view store locations and their working hours.On-demand delivery option
Customers have the advantage to get their food delivered or pick it themselves as per their choice. Customers no longer have a single option. They can simply pick-up their delivery if on the way. They can also opt for home delivery.Real-time order updates
Consumers no longer have to aimlessly wait for their delivery. Instead, customers will have precise knowledge of their order delivery. Developers have implemented real-time order updates to track live activities.
