• About
  • UI/UX
  • Key Challenges
  • Our Solutions
  • Our Approach
  • Technology
  • Key Results

About Project

The start-up company created a social networking platform for sharing and editing videos. This platform helps users organize media with hashtags and tags, share posts publicly or privately, and live stream any event. Users can also sell products during live streaming and interact with followers via comments and likes. The app also features direct product purchases, captioning, and searchable hashtags. This platform integrates social networking, eCommerce, and live streaming for a dynamic user experience.

  • Social Media Platform

    Business
  • North America

    Location

Business Goal 

The start-up brand aimed to develop a mobile and web app for Android and iOS platforms. It was a social networking platform where users could share and edit videos, organize media with hashtags and tags, and share posts publicly or privately. Users could also view, comment on, and like posts, purchase products directly, add captions, and use searchable hashtags.

Project Highlights

  • Video sharing app
  • Social media platform
  • In-app product purchases
  • Live streaming
  • Customizable media organization
Portfolio

UI/UX Enhancement

We managed an eCommerce site and social media in this project, offering live streaming and video editing features. These tools enabled users to connect globally in various ways, enhancing their interaction and engagement.
UIUX Enhancements

Key Challenges

Simplifying User Experience

The brand aimed to simplify usability for users on their social media platform in the creative industry.

Missing Essential Features

The platform fell short of expectations, lacking essential functionalities required by the company.

Enhancing Live Streaming

A live streaming feature was required to enhance user connectivity on the social media platform.

Integrating Video Editor

The lack of an integrated video editor forces users to edit elsewhere before uploading.

Our Solutions

Integrated Video Editor for Seamless Editing Experience

Integrated Video Editor for Seamless Editing Experience

We developed a mobile app with an integrated video editor, eliminating the need for separate editing tools. Our solution streamlined the process, allowing users to edit videos directly within the app before uploading. The app was designed to enhance user experience in the entertainment sector and went live shortly after development.

Redesigned Website with Built-In Video Editor

Redesigned Website with Built-In Video Editor

We redesigned the website and integrated a built-in video editor. This solution allowed users to edit videos directly on the platform, eliminating the need for external editing tools. The new design streamlined the user experience, enabling seamless video creation and uploading in one place.

Real-Time Live Streaming for Interactive Shopping

Real-Time Live Streaming for Interactive Shopping

We integrated live streaming features that allowed sellers to showcase and sell products in real-time. Buyers could make direct purchases during the live stream. Additionally, users could send messages, creating a more engaging and interactive shopping experience.

Streamlined Video Editing and Uploading Interface

Streamlined Video Editing and Uploading Interface

Our team ensured the incorporation of a video editor directly into the platform, enabling users to edit and upload videos seamlessly within a single interface. This solution streamlined the process, eliminating the need for external editing tools and providing a hassle-free experience.

Our Approach

By applying these methods, we created a social media app for Android and iOS that delivers an intuitive, efficient, and accessible user experience.

Connect

Connect

Designed a cross-platform app to enhance user media sharing and interaction seamlessly.
Edit

Edit

Integrated features for video editing and media organization within the app’s interface.
Shop

Shop

Enabled direct product purchases and interactive content sharing for a comprehensive experience.
Synchronization

Sync

Developed a web presence to complement the app, ensuring a unified digital ecosystem.

Technology Stack

Front-end Tech

React Native

React Native

Back-end Tech

React Native

React Native

Server

React Native

React Native

Database

React Native

React Native

Third-party Tools

React Native

React Native

Project Management Tools

React Native

React Native

Framework

React Native

React Native

Payment

React Native

React Native

Analytics and Monitoring Tools

React Native

React Native

Key Results

  • Enhanced User Experience

    It made the platform user-friendly, simplifying video editing and uploading for everyone.
  • Multi-Platform Access

    Users can now seamlessly access and use both the website and mobile app
  • Effortless Live Streaming

    This feature streamlined live streaming, making buying, selling, and communication hassle-free.
  • Comprehensive Video Editing

    The new video editor will include all essential features for comprehensive video editing.
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