About Project
Our client has a prominent presence in the Jewelry industry with its stunning collection of rings suited for various occasions, including weddings, anniversaries, gifting purposes, and many more. The client enjoys a strong market presence and a loyal customer base due to its unique and diversified offerings of bands. For further business growth, the client was keen to increase its social media presence.
Jewelry Business
BusinessNorth America
Location
Business Goal
Brainvire enhanced the performance of the client’s website and its page-load speed. We increased their website’s efficiency by tapping into our migration service’s potential. The client witnessed higher customer retention and lower bounce rates. By integrating an Adobe-based solution, we increased operational efficiency and improved user satisfaction.
Project Highlights
- Adobe Cloud
- Website Performance Enhancement
- Ring Engraving Customization option
- User Experience
- Automation
UI/UX Enhancement
Key Challenges
Lack of Scalability
The client’s current system lacked the scalability feature to enable them to manage global data sets.
Inefficient Content Management System
Magento’s open-source solution seriously hindered scheduling and managing content.
Performance and Speed Inefficiencies
The lack of single-source navigation capabilities for managing different websites impeded the the website’s performance and speed.
Lack of Product Personalization
The limitations of the client’s current system led to inadequate personalized product recommendations. Sending automated suggestions to customers was impossible.
Our Solutions
Strategic Integration for Website Performance
By integrating Adobe Commerce Cloud’s RMA, Reward Points, and B2B solution with the client’s system, we enhanced the website performance, page load speed, code quality, larger data-set management, and overall efficiency.
Seamless Content Management for Organization and Updation
By migrating from Magento to the Adobe platform, we enabled the client to manage various content outlets seamlessly from a single source. Everything, from scheduling to content staging and planning, could be done using the Adobe platform without hassle.
Building an Affective Workflow Management
Creating a singular storefront to manage different B2B functionalities of another platform became a seamless process. The client could use a shared catalog for different needs without any requirement for additional third-party extensions or tools.
Automating Product Recommendations for User Experience
We analyzed the customers’ purchase and behavioral patterns, and based on that data, we curated an automated responsive product recommendation feature that enriched the user experience.
Our Approach
We implemented Adobe integration to streamline efficient website performance, personalization, and customer retention
Integration
Automation
Efficiency
Growth
Technology Stack
Front-end Tech
CSS 3
HTML
JavaScript
Odoo
Affirm
Bitbucket
Bolt Checkout
Braintree
Adobe Commerce
Database Tech
CSS 3
HTML
JavaScript
Odoo
Affirm
Bitbucket
Bolt Checkout
Braintree
Adobe Commerce
Management Tool
CSS 3
HTML
JavaScript
Odoo
Affirm
Bitbucket
Bolt Checkout
Braintree
Adobe Commerce
Cloud
CSS 3
HTML
JavaScript
Odoo
Affirm
Bitbucket
Bolt Checkout
Braintree
Adobe Commerce
Payment
CSS 3
HTML
JavaScript
Odoo
Affirm
Bitbucket
Bolt Checkout
Braintree
Adobe Commerce
CMS
CSS 3
HTML
JavaScript
Odoo
Affirm
Bitbucket
Bolt Checkout
Braintree
Adobe Commerce
Key Results
Staggering Growth
We enhanced the website's speed and performance, ranking higher on the search engine.Automation
Enabled automated workflow and content management for efficient content delivery and scheduling.Better User-Experience
Implemented the automated product recommendation feature and personalized ring-engraving with laser technology to enhance user experience.Customer Retention
We streamlined effective marketing campaigns with relatable content and stunning visuals to lower bounce rates and retain customers.
Social Section
What Our Client Says
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