About Project
RewardMob is a crypto-gaming platform that rewards the skills of passionate gamers with cash, RMOB tokens (cryptocurrency) and gift cards. The client approached Brainvire for a viral pre-launch marketing strategy. Brainvire’s digital marketers created a buzz about this platform through outreach and viral marketing campaigns. The online contests created by Brainvire engaged the target audience and helped in generating leads before the launch date.
Mobile
Platform/OSGaming, Ecommerce/ Mobile Application
Category
Brief
Brainvire experts created an effective landing page after carrying out A/B testing with some outreach marketing through guest blogs, Quora, email. But viral marketing campaigns using Kickoff Labs was game-changing. We set up giveaways and sweepstakes where fans earn points and rewards for referring friends and promoting the brand! Automated contest emails to drive more referrals and audience engagement.
Highlights
The gaming platform received over 400 leads within two months of Brainvire’s digital marketing efforts. It also tasted success in the viral contests that witnessed huge participation from enthusiastic gamers. The bonus reward points (RMOB tokens) were a center of attraction of these campaigns. The app had a great launch and crossed 2 Million+ downloads on the App Store within a month.
Case StudyFeatures
Outreach marketing: Quality backlinks were obtained by means of guest posts and Quora activities.
Viral campaigns: Kickoff Labs helped in the creation and execution of viral marketing campaigns.
Giveaways and Sweepstakes: The target audience was offered exciting rewards in exchange for referrals and brand promotion.
Landing page creation: An intuitive landing page attracted a good number of leads before the launch.
Tech Stack
Microsoft SQL Server
Microsoft Development
.Net core
React Native
Amazon Web Server
REST API