Firearms Marketplace Upgrade
Optimized eCommerce Migration for a Leading Firearms Retailer to Improve Site Performance
About Project
A respected family-owned firearms retailer based in Hinesville, GA, they have served the community since 1989. The brand focuses on providing hard-to-find firearms, ammunition, and accessories and prides itself on delivering exceptional customer service.
Firearms eCommerce
BusinessNorth America
Location
Their dedication to honesty, fairness, and quality has established them as a trusted source for firearms enthusiasts. They strive to create a welcoming environment where customers feel valued and informed about their purchases.
Brief
We upgraded and optimized the firearms eCommerce platform, enhancing user experience, streamlining operations, and improving customer engagement. We also enabled a seamless transition from the eCommerce platform to BigCommerce.
List of Services Offered
- eCommerce Firearms Shop
- BigCommerce Platform Development
- eCommerce Solution
- Simplified SEO Management
- User-Centric Design
Enhanced UI/UX Experience
Features
Streamlined Transition to BigCommerce Platform
We successfully transitioned the website into the BigCommerce platform and removed Fusion CMS. All data previously managed within Fusion CMS has been carefully exported and consolidated into BigCommerce.
Streamlined Advanced Product Filtering
We integrated sophisticated product filtering options that allow customers to quickly find firearms and accessories based on their specific preferences, such as brand, caliber, and availability.
Seamless and Editable Product Slider
A customizable product slider was developed, enabling SPI Guns to manage featured products directly from the backend. This allows for the dynamic promotion of new arrivals and sales without relying on static banners.
Enhanced Mobile Responsiveness for User Experience
The UI/UX enhancements included improved mobile responsiveness, ensuring a seamless shopping experience on all devices. Customers can now easily navigate the site and make purchases from their smartphones and tablets.
Technology Stack
Front-end Tech
HTML
CSS 3
SAAS
Back-end Tech
HTML
CSS 3
SAAS
Server
HTML
CSS 3
SAAS
Third-party Tools
HTML
CSS 3
SAAS
Project Management Tools
HTML
CSS 3
SAAS
Payment Gateway
HTML
CSS 3
SAAS
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