• About
  • UI/UX
  • Features
  • Techstack
  • Testimonial

About

A renowned Middle East FMCG brand with multiple branches and 5000+ staff entered the market with diverse teas, establishing expertise.

  • FMCG Shop

    eCommerce Business
  • Middle East

    Location

Over time, they expanded into various FMCG categories, including beverages, face masks, detergents, biscuits, and paper products, seeking mobile app development services.

Brief 

We developed a custom mobile app for an FMCG brand, focusing on smooth, user-friendly navigation to enhance the shopping experience. We integrated an Oracle-Suite ERP system for their website, with plans to extend this to the app later. The website includes modern, intuitive features that help the app analyze customer preferences, allowing the brand to deliver personalized deals and boosting customer retention.

List of Services Offered

  • UI/UX Design 
  • Android & iOS Mobile App Development 
  • eCommerce Web Store Development  
  • Payment Gateway Integration 
  • Magento 2 eCommerce 
  • Multi-store Feature
Case Study

UI/UX

We overhauled the UI/UX design, prioritizing a customer-centric approach to enhance user engagement. This strategic revamp attracts more users and delivers an exceptional and satisfying experience.
enhanced ui/ux experience for for an fmcg growth

Features

Migration from Magento to React with Real-Time Data Syncing

We seamlessly migrated the platform from Magento to React to optimize performance across the UAE, Cyprus, and Canada markets. Real-time data syncing was implemented, ensuring up-to-date product availability and instant updates on customer preferences and sales trends. This migration strategy has equipped the business with improved scalability and responsiveness, enhancing user experience across the eCommerce web store and native mobile app. By leveraging cutting-edge technology, we set the stage for future growth while maintaining data integrity and customer satisfaction.

ecommerce web store and native mobile app development

Warehouse Management System for Multiple Countries

We developed a robust warehouse management system tailored to handle the complexities of operating in multiple countries, including the UAE, Cyprus, and Canada. This system allows for seamless inventory management, ensuring stock availability and accuracy in real-time across all locations. With the integration of automated stock updates and order fulfillment tracking, we can ensure that the right products reach the right markets at the right time. This streamlined approach has not only improved operational efficiency but has also enhanced customer satisfaction through timely deliveries.

ecommerce web store and native mobile app development

Courier Tracking Integration into the System

Our platform integrates a comprehensive courier tracking system, allowing us to monitor the entire delivery process from the warehouse to the customer’s doorstep. By providing real-time tracking updates, we enhance transparency and build trust with customers across all markets. The integration simplifies logistics, ensuring timely deliveries while keeping customers informed every step of the way. This feature also reduces the workload on our customer service team, as users can track their orders directly through our app, improving the overall shopping experience.

ecommerce web store and native mobile app development

Tailored eCommerce Solutions for a Top Tea Brand

We partnered with one of the leading tea brands in the UAE, developing custom eCommerce solutions to support their expansion in both the UAE and Canada. The platform includes nine unique brands tailored to these regions, each offering a personalized shopping experience. Our Magento-powered backend and API integration allow for seamless product management across multiple channels, ensuring consistency in branding, pricing, and promotions. This omnichannel approach has significantly boosted customer engagement and retention while also helping the brand establish itself as a top player in the competitive tea market.

ecommerce web store and native mobile app development

Omnichannel Integration and Feedback-Driven Promotions

Our omnichannel strategy enables a seamless shopping experience across the web store and mobile app. We collect and analyze customer feedback to refine promotional strategy, ensuring our deals and offers resonate with users. We have seen significant improvements in customer engagement and conversion rates through personalized pop-ups, tailored recommendations, and timely promotions. Additionally, our promotion features offer an extra 10% discount on popular items like diapers and even free delivery on select orders, boosting overall satisfaction and retention. Our data-driven approach ensures that every promotion is aligned with customer preferences, enhancing brand loyalty.

Technology Stack

eCommerce

Magento 2 Community

Magento 2 Community

App Development Platform

Magento 2 Community

Magento 2 Community

Device Platform

Magento 2 Community

Magento 2 Community

Programming Language

Magento 2 Community

Magento 2 Community

Database System

Magento 2 Community

Magento 2 Community

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What Our Client Says

Here is a testimonial from our client highlighting their experience with our services.

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