Home Décor Brand Sees 83.7% Traffic Growth
About Project
This popular company sells high-quality organic furniture that helps people feel at ease while adhering to chemical-free practices. Their San Francisco plant, which opened in 1976, also produces natural-theme handicrafts. They want their customers to be able to affordably and sustainably create the environments in which they live, including their homes.
Mobile
Platform/OSRetail
Category
Brief
The digital marketing plan that our team developed was successful. To better target keywords, our analysts conducted a competitive assessment. We could attract more buyers by increasing the brand's visibility in search. Internet marketing efforts have spread the word about the brand's chemical-free, budget-friendly, and cozy furniture. Incorporating these details improved the page's SEO and reader participation. Customers' trust in the company increased due to effective digital marketing strategies since they grew more familiar with the products and could make informed decisions based on how those products would fit into their lives.
Highlights
As a digital marketing service provider, we facilitated a comprehensive strategy for this elegant and eco-friendly home décor brand. Our team began with a website audit, proposed relevant changes on the website, such as content and SEO amongst others, and executed them successfully. These implementations improved organic traffic, direct traffic, audience engagement, and revenue for the brand. As a result, their customers are well aware of their product range, and the brand observed steady growth in a short span.
Case StudyFeatures
Increased Traffic: The new digital marketing strategy with content, SEO, and competitive analysis improved the brand's organic traffic by 83.7% and direct traffic by 22.7%.
Improved Brand Awareness: Brainers shared relevant content on the website that made customers aware of eco-friendly and non-toxic home furnishing products.
65.1% Audience Engagement: The on-page optimization encouraged interactivity and improved audience engagement for the brand.
Boosted Revenue by 20.7%: The quick checkout, conversion tracking, improved brand awareness, and traffic boosted the brand's revenue.
Tech Stack
Google Analytics
Google Adwords
Google Search Console
Google Tag manager
