PPC Optimization to Increase Conversion Rate
About Project
Our client is a North American organization that manufactures premium PC parts and accessories. Using these components, customers can build systems that are not only powerful but also quiet and efficient in operation. They firmly believe that the most powerful individual computers are those the user creates, assembles, and modifies to suit their own needs. They have a brand-new 16,000-square-foot warehouse in the heart of San Antonio, Texas. The company is pleased to serve the PC modding and gaming communities with top-tier hardware and support.
Web
Platform/OSRetail
Category
Brief
Shoppers can find all the high-quality components they need to build a speedy, silent, and well-ventilated PC. This company relies on the support of a devoted but modest fan base to succeed. Brainvire as a PPC marketing Company placed a premium on brand promotion to attract and convert targeted audiences in the digital space. We went so far as to run advertisements on the client's dime to drive this point home.
Highlights
Brainvire's marketing efforts catapulted the client to great success. We increased the percentage of unique users who engaged with our site by 6.42%, paid traffic by 17.06%, cross-network performance by 19.04%, and conversion by 4.32% in just one month.
Case StudyFeatures
Successfully Implement Paid Advertising:
Our team has researched the efficacy of Paid ads, developed strategies to raise brand awareness, and zeroed in on specific demographics through the use of PPC campaigns.
Optimization of Advertising Spending:
We've increased spending on effective campaigns and rethought ineffective ones. After a week of data analysis, we revised our approach.
Conversion Rate Improvement:
In an effort to boost conversion rates for all of our services, Brainvire has launched the Performance Max campaign.
Promotional Efforts That Generate Leads:
Our team put in the effort to understand the brand's aims and ambitions. Implemented creative advertisements and landing pages that were both timely and informative.
Tech Stack
Google Analytics
Google Adwords
Facebook Ads Manager
