About

The client is a renowned US-based dental business. They have multiple dental clinics, all situated in different locations. Since the dental business market is highly competitive in the US, the client envisions increased brand awareness and a boost in conversion rates for their business. They aim to improve visibility for each of the different websites for all the separate clinics. The client wants to attract traffic to all websites to increase footfall at the clinics. The client approached Brainvire to redesign their digital platform and streamline their digital marketing efforts.

Project Highlights

Brainvire’s design and development experts revamped the client’s web platform for improved performance. Additionally, they also strategized on an SEO approach to improve visibility in search rankings. Brainvire’s digital marketing team created Google local business pages for all the different clinics. These were backed by a tailored SEO plan based on websites’ target audience and social media optimization by using location-based keywords to attract relevant traffic.

The Challenges

  • Keyword rankings needed major improvement
    The keyword rankings for the websites needed improvement.
  • Irrelevant website traffic
    The website was not attracting relevant traffic.
  • Website Issues
    The website was facing some performance issues.
  • Multiple stakeholders and inputs
    It was difficult to coordinate inputs from multiple stakeholders.

Tech Stack

  • Tech stack related technology logos

    WordPress

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    CSS 3

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    JavaScript

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    PHP

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    HTML

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    MySQL

Result

  • Improved search ranking

    After optimizing the website and the Google business pages, the keyword ranking improved and the website started ranking on the first page of Google search results.

  • Decreased bounce rate

    The content marketing effort on relevant platforms with a special focus on local keywords bore results. The website witnessed a decrease in bounce rate and an increase in organic traffic.

  • Better website performance

    The revamped website showed signs of better performance in terms of reduced loading time and increased session durations.

  • Increased conversions

    Setting up specific goals and analytics helped to streamline websites. This improved conversions and calls increased.

Client Review

Patricia Walters

Patricia Walters

Founder and CEO - Creative LLC

They help us coordinate the right skill sets, teams, and activities in order to get the job done. They transferred our platform assets, such as our servers, workstations, and databases, into their managed cloud services environment.
Verified On Clutch

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