A Salesperson Tracker Mobile App Raises 37% Increase In Sales
About
The Dubai- based client owns a leading position in imports and exports of various automotive solutions such as tires, batteries, lubricant products. Moreover, it owns the largest warehousing network in Dubai with distribution centers across the UAE. Its relationship with Brainvire is the quite long time one. Impressed with B2B and B2C portals developed for different marketplaces, the client came again to Brainvire for its mobile applications for sales and customers on both the platforms Google Play Store and Apple iTunes.
Project Highlights
Earlier, there wasn’t any mechanism present in the system to track salespersons’ productivity! Brainvire developed a unique salesperson tracker application which is synchronized with GPS. It comprehensively tracks the sales employee journey by check-in and check-out features. Between check-in and check-out, the sales employee’s location along with duration gets recorded. Plus, a customer’s QR code is scanned to have a proof of the salesperson’s visit to the customer. The application takes the location details at every determined interval. This helps in case the phone battery gets dead or a salesperson forgets to click on check-in. Moreover, the application is furnished with various reports such as location wise reports, sales reports, customer wise reports, and more.
This app not only tracks the salesperson’s location but also enables him/her to place an order on behalf of the customer. An end to end SAP RFC integration with Magento backend provides a real-time inventory data to the mobile app. This saves a user from placing an order when a product is out of stock. The system is equipped with SAP invoice upload process that allows the user to create an invoice in SAP and upload it to the mobile application.
Furthermore, apart from sales employees, any registered user can navigate through the mobile app and shop online. The application provides all the ecommerce features such as efficient product display, fine search mechanism, payment gateway integration, order history, offer displays, and more. The app is present on both Google play store and iTunes.
The Challenges
- Location Update As Sales Employee TravelsThe client wanted to track the productivity of the sales employee and for that asked for the route tracking of an employee. This feature demanded the continuous location tracking and sending to the server.
- Continuous GPS tracking eats phone batteryAs the salesperson is out for the whole day, there are likely chances that battery gets drained because of continuous use of GPS. And if the phone battery is dead, the location tracking won’t be of any use for that day.
- Ensuring Salesperson check-in at customer’s placeThe issue was to confirm that the salesperson visited the exact customer’s place. For example, if more than 1 leads are to be targeted in one building, there are likely chances that a salesperson visits 1 customer and shows the task of visiting 2. That’s why the client asked for a utility that confirms the salesperson’s visit.
- The latest inventory data for stock informationTo place an order, a user must have the latest stock information. Because if in case a particular product is out of the stock and application doesn’t reflect it, there are likely chances of customers being misguided. This can affect the trustworthiness of the business.
Tech Stack
Android
IOS
Magento 2 Community
SAP
Result
With 800+ distributors, the presence across 6 continents
No more boring furniture showcase, direct furniture showcase in a living room37% Increase In ROI
Used by 1600+ salesperson, the app drove 37% boost to the revenues10% Of Total Orders Through App
A new source of product purchasing medium fetched a good amount of orders from direct customers24% Hike In Work Efficiency
Tracking of salespeople enhanced work efficiency by 24 %
