About

The client is a digital platform that introduces women with mental health issues to licensed therapists with years of experience. The importance of mental health and therapy for women is reflected in the founders' professional background as counselor psychologists. Their work is grounded in the most recent studies on women's mental health. It has proven effective when delivered by a therapist who empathizes with their experiences and can assist female clients in seeing their difficulties in a broader context, with more positivity.

Project Highlights

Brainvire assisted in creating a digital platform that employs an intuitive algorithm to pair patients with the most suitable therapists for each case. We've offered our clients a plan of action that will help them meet their objectives and increase brand awareness among their intended demographic. We examined their visibility and performance across several marketing platforms and then improved it in line with contemporary marketing standards.

The Challenges

  • Brand Awareness
    Client requested that we spread the word about their brand as they are just starting out.
  • Organic Reach
    Better organic reach means more organic traffic and an improved conversion rate.
  • More Monthly Appointments
    The client needed a minimum of 250+ appointments per month.
  • Decrease CPL
    Reduce the CPL by launching paid advertisements (Cost per lead).

Tech Stack

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    Google Analytics

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    Google Adwords

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    Google Search Console

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    Google Tag manager

Result

  • Generating Leads

    The website's traffic has increased by more than 150% thanks to this campaign in just three months.

  • Increase Organic Traffic

    Targeted 5 high-priority keywords now appear on the first page of Google's search engine results page (SERP), and organic traffic has climbed by an average of 173% month over month.

  • Acquired more Clients

    More than 150 appointments have been booked through the site in just over three months.

  • Result-Driven Paid Campaigns

    Currently, the CPL has been reduced by 59% thanks to campaign optimization.
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