Brainvire Escalates The Website Traffic For A Privacy Compliance SaaS Provider!
About
Based in North America, the client provides best-of-class privacy management software that enables businesses to be timely and efficiently concede with data privacy and related laws. In addition, they rendered enterprise-grade integrated data privacy management software and services.
Brainvire is helping the brand promote its service of ‘cookie compliance’ with state-of-the-art digital marketing solutions for the specific targeted audience of the UK and Europe.
Project Highlights
The client aims to cater to enterprises with their cookie and consent management (CMP) solution. Their “Cookie Compliance,” software as a service, complies with GDPR, CCPA, LGPD (Brazil), e-privacy directive, and marketing laws.
Brainvire’s online marketing services are designed to promote the importance of the client’s ‘cookie compliance’ service and to help the client to acquire more signups on the website, enhance the user engagement, and increase the traffic & conversion rate.
In order to achieve these, our digital marketing experts have implemented advanced tactics and procedures to optimize the client’s digital properties. In addition, the team has analyzed the user behavior on the client’s website with Microsoft Clarity to gain insight to form effective marketing strategies.
The Challenges
- Drive Traffic:The brand wanted to drive more traffic
- Engage Customers:Website required design optimization to engage customers
- Acquire Customers:To signup more customers, the conversion rate needed to be high
- Total Number Of Conversions:The number of Conversions was dropping on the website
Tech Stack
Google Analytics
Google Webmaster
Google Ads
SpyFu
Google Search Console
SEO
Result
Hype In Users
The trusted digital marketing services brought a surge in traffic, increasing the number of users by 215.70% on the website.Drop-In Bounce Rate
With the website optimization, the user engagement has increased, and the bounce rate has decreased by 24.33%.Accumulated Customers
The overall conversion rate has improved by 94.15% with SEO and PPC marketing. Also, the paid campaigns helped to improve the conversion rate by 422.80%.Goal Completions
The number of conversions helped to increase the goal completions by 527.27%.
